You must surely have seen logos of sports team. Have you noticed the fonts that are used? They all use pretty much the same kind of style. The fonts
that are used in sports teams logos are usually varsity fonts. These fonts have a bold and sporty style and are liked in the sports arena. However, it is not only restricted to this field alone. Varsity fonts can also be used in poster designing, slogans or in T-shirts too.
The regular varsity font – simple, dark, bold, black which is outlined in white is generally used for team logos and sporting teams.
Fonts play an important part in the creative entity. The apt kind of font can make the design stand out and the wrong one could make a design look drab. Varsity fonts come in several variations which could be used for several scenarios. You need to know which one would be suitable for you.
Having said this it is not a steady and fast rule that varsity fonts are only used by sports teams or schools and universities. But it has pretty much become a style statement from the time Arthur Carl Stahl first introduced it ages ago. It is easy to read even from long distances and easy to embroider or stencil them onto any base.